AD OPERATIONS MANAGER,
Zone 1, London, United Kingdom.
This role will report into the Campaign Operations Director and the VP of Content Engagement.
You will be a key member of the ad-operations team working alongside Sales and Account Management to ensure all online advertising campaigns (Native & Programmatic Display) are delivered in a timely manner and achieve the client’s goals.
The role includes; ad-trafficking & testing, campaign creation, campaign optimisations and quality assurance. The work will be undertaken across a range of DSPs and ad-servers.
Create tracking pixels and ensure correct implementation prior to campaign launch
Campaign creation and activation across multiple DSP & ad server’s in line with what has been agreed
between the client & sales team.
Monitor campaign delivery & performance, and optimise campaigns to boost performance to help achieve the client KPIs.
Carry out campaign analysis to provide insights on campaign performance and suggestions on improvement
Troubleshoot & resolve campaign issues that may arise.
Advise the sales & account management team on campaign best practices during the sales process.
Proven experience working in an ad operations environment (minimum 2 years)
DSP and Ad server experience required – hands on experience working with Adform, Tradedesk,
Google Ad Manager would be advantageous
Experience working with and implementing 3rd party tags provided by various vendors such as FlashTalking and Google
Basic knowledge of HTML
Knowledge of MS Excel
Excellent numerical ability and analytical skills
Attention to detail, ability to prioritise work load and work to tight deadlines
Team player who is dedicated to providing a consistently high level of service to all clients.
Silverbullet | Unlocking a smarter business future
Silverbullet is the new breed of data-smart marketing services, designed to empower businesses to achieve through a unique hybrid of data services, insight-informed content and programmatic. Our blend of artificial intelligence and human experience provides the knowledge to power your marketing transformation for the future.
We live and breathe data. We are Silverbullet.
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